This is where the hotel's link would go

This sample issue, Lake Tahoe Weekly, mixes this week's real news with stories and offers from a made-up hotel. For a real customer, these links go to their own website or booking page.

What Cobalt Cove Lodge added to the issue

Stay two nights, get the third free

The kind of offer a hotel puts in its offer spot, next to real Lake Tahoe news.

Lakeside rooms on the east shore

A business story: the hotel's own news, placed between the local stories.

Lines under the news

Short notes from the front desk under stories where they fit, using only the hotel's own facts.